{"id":204,"date":"2011-03-02T07:18:13","date_gmt":"2011-03-02T14:18:13","guid":{"rendered":"http:\/\/jamesmcanally.com\/post\/3600531298"},"modified":"2019-10-23T18:49:27","modified_gmt":"2019-10-23T22:49:27","slug":"dentistry-news-3","status":"publish","type":"post","link":"https:\/\/themcanallysellingsystem.com\/dentistry-news-3\/","title":{"rendered":"In Dentistry News-Toxic Denture Cream is Old News"},"content":{"rendered":"

In Dentistry News-Toxic Denture Cream is Old News<\/h1><\/div>
<\/div><\/div><\/div>
\"dentistry<\/span><\/div>
<\/div><\/div><\/div><\/div><\/div>

In dentistry news toxic denture cream is dangerous………Really !!! We have known this for a while.<\/p>\n

Funny how long it takes for information to gain traction.\u00a0 The Journal \u2018Neurology\u2019 reported on this topic back in the day.\u00a0 I was one of the first, if not the first, dentists to distribute a national press release concerning the findings.\u00a0 We were the absolute FIRST consulting group to show its member doctors how to use this information to promote expert status to their patients and how to get more patients out of dentures and adhesives as a result.<\/p>\n

Now, many years later, everyone\u2019s gone ga-ga over denture cream and its dangers.\u00a0 My mantra to the profession and the media is \u201cwhat took you so long?\u201d<\/p>\n

Funny how in an age of rapid speed of information flow, the important stuff gets buried behind more pressing matters such as what Brad and Angelina pooped out after their last indulgent weekend in Cannes.<\/p>\n

There are two things that really suck about \u201cbad news\u201d especially when it involves some medical device problem, fraud, or \u201cadverse event\u201d in the health professions.<\/p>\n

    \n
  1. Patient\u2019s get screwed and they subsequently lose faith in their \u201cprofessionals.\u201d<\/li>\n
  2. The professions make an apology, stare at their belly buttons, and rarely actually turn the bad news into something good that actually HELPS more patients.<\/li>\n<\/ol>\n

    Few seize the moment (or know how to do such) to use bad news to position themselves as being far more knowledgeable (that absolutely means BETTER than others and superior to competitors) than their peers and as a result help motivate more patients to make good decisions about their options\u2014especially it if happens to have something to do with preventing nasty things like neuralgia’s courtesy of denture adhesive.\u00a0 There are plenty of alternatives to dentures and adhesives and using the power of loss surrounding the the bad news of \u201cpoison denture adhesive\u201d is one tool to get patients onto better things\u2014dental implants. This you can use as dentistry news and advertise as such.<\/p>\n

    Here\u2019s another example of dentistry news and failed opportunity for most:\u00a0 Last year, CBCT, dentists\u2014particularly orthodontists\u2014who are overusing the technology were rightly blasted for doing such (exposing patients to needless radiation) in a New York Times investigative article.\u00a0 How many dentists knew how to take what they likely called a lemon and instead of trembling about the fall-out turn it into a loss minimizer for their patients and prospective patients?\u00a0 Outside of our group of member dentists, probably zero.<\/p>\n

    The moral of the story:\u00a0 no matter how \u201cbad\u201d the news related to something in dentistry, it will be used by the wisest in the profession to actually benefit more patients.\u00a0 The question is, will you be one of the wise?<\/p>\n

    P.S. By the way, when these kind of things (bad news) pop up, we always hand the tools for benefit to every member at every level via our monthly newsletter.\u00a0 Very likely a more worthy investment than many of the dues you\u2019re paying to organizations that never hand you anything to keep your business thriving\u2026\u2026<\/p>\n

    Want to learn more………..check out my website here<\/a> or go to Amazon<\/a> to get my #1 top selling book of its kind.<\/p>\n<\/div>

    <\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":5034,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"aside","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[55],"tags":[56,57,58],"yoast_head":"\nDentistry News-Toxic Denture Cream ??<\/title>\n<meta name=\"description\" content=\"In dentistry news how long have we know that denture cream can be toxic but it takes a while for the news to gain traction. 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