{"id":3376,"date":"2014-06-20T12:00:12","date_gmt":"2014-06-20T16:00:12","guid":{"rendered":"http:\/\/www.bigcasemarketing.com\/?p=3376"},"modified":"2019-10-23T16:25:37","modified_gmt":"2019-10-23T20:25:37","slug":"ethical-selling-dentistry-checklist","status":"publish","type":"post","link":"https:\/\/themcanallysellingsystem.com\/ethical-selling-dentistry-checklist\/","title":{"rendered":"Ethical Selling Dentistry Checklist Sales Training Goes Live"},"content":{"rendered":"

Ethical Selling Dentistry Checklist Sales Training Goes Live<\/h1><\/div>
<\/div><\/div><\/div>
\"Ethical<\/span><\/div>
<\/div><\/div><\/div><\/div><\/div>

Version 4.0 of the world’s #1 ethical check list sales training for niche and fee for service dental services is being significantly updated and taught live.<\/p>\n

Summary:
\nThe McAnally Selling System\u2122<\/a> and proven “check-list” protocol for ethical selling will be taught via live webcast over 6 sessions with each session spaced approximately one month apart.\u00a0 “Homework” is assigned after each live session.\u00a0 Additional live Q&A sessions for reviewing course materials occur between the live webcasts.\u00a0 An OPTIONAL “face to face” meeting for final review as well as to review practice marketing will be held in Miami in month 7.<\/p>\n

Here’s what this kind of training does for a practice:<\/p>\n

*\u00a0\u00a0\u00a0 For regular procedures being done in regular everyday practices (It matters not whether a GP or specialist or even the state of insurance in the practice), this System often means a 10-15% improvement in profit on existing patient flow and on existing marketing multiplied by remaining years in practice.
\n*\u00a0\u00a0\u00a0 For GPs and Specialists focusing on complex niche cases who have been successful by most standards at “selling”-it means more patients selecting one option better than what you have previously experienced.\u00a0 Example:\u00a0 If you’ve been stuck at $20K cases with patients always turning down the $35K option, you will find more patients selecting one option better.\u00a0 For these practices, this System means a 25-50% increase in your average big case size.
\n*\u00a0\u00a0\u00a0 For GPs and Specialists focusing on complex niche cases who have had lackluster results at “selling” (unfortunately most dentists with advanced training), it feels like discovering the biggest “secret” in dentistry.\u00a0 You’ll finally get to experience having patients who need your best services choosing better and even the best option.\u00a0 They will be happy to pay you for your help and at fees that compensate you for your care, skill, and judgment and will be thankful for the help received.\u00a0 This System means a 100-500% increase in average case size for those with advanced education who are “newbies” to selling.<\/p>\n

In the past 9 years, as a coach and mentor for many practices, I’ve observed something wonderfully strange.\u00a0 When selling is seriously addressed via this System, doctors not only have financial benefits but many go on to reclaim control of something else–their time. They also report being happier professionally and personally.\u00a0 Very unintended consequences from the original goals of this training, yet, for some, these outcomes may be the biggest benefit.<\/p>\n

In Ethical Selling Dentistry-Who is the Version 4.0 Live Training for?<\/p>\n

*\u00a0\u00a0\u00a0 Dentists who care about patients making the best decisions possible
\n*\u00a0\u00a0\u00a0 Generalists with above average clinical skills
\n*\u00a0\u00a0\u00a0 Any Specialists (orthodontists, prosthodontists, pediatric dentists, oral surgeons, oral medicine, and periodontists) who feel they aren’t maximizing their potential with complex cases
\n*\u00a0\u00a0\u00a0 Generalists or specialists with private university based practices who still have control over their internal systems
\n*\u00a0\u00a0\u00a0 For specialists who want better control over large cases being referred and who want to bring even more value to the specialist-generalist relationship via their ability to sell cases.\u00a0 [Specialists are advised to encourage your top 3-5 referring practices committed to the training with you since in the team environment there are steps occurring in each practice that can help or hinder your success at helping more patients]\n*\u00a0\u00a0\u00a0 All those who have attended previous versions of the Program who want to benefit from the new science and updated\u00a0 checklist
\n*\u00a0\u00a0\u00a0 Solo and Group Practices that have some focus on elective, bigger cases
\n*\u00a0\u00a0\u00a0 Multi-Disciplinary Practices with GP and Specialists under one roof
\n*\u00a0\u00a0\u00a0 ESPECIALLY those with advanced education who are passionate about a particular niche service
\n*\u00a0\u00a0\u00a0 Those treating big cases now but would like to pursue even larger ones
\n*\u00a0\u00a0\u00a0 Those ready clinically to start adding bigger cases to their practices
\n*\u00a0\u00a0\u00a0 Those who seek higher returns on their marketing dollars
\n*\u00a0\u00a0\u00a0 Those who would like to see their overhead drop 3-5% on the same marketing expense while seeing overall profit increase from 10-15% while working the same or fewer hours
\n*\u00a0\u00a0\u00a0 Those who’ve spent years building their “A” team and realize their players can only function to the level of tools provided
\n*\u00a0\u00a0\u00a0 Timid dentists who want to effectively use their teams’ strengths to make up for this weakness. (Be a realist- Focus on maximizing strengths as this is the best use of your limited time)
\n*\u00a0\u00a0\u00a0 Any practice that promotes services (internally or externally)beyond insurance maximums
\n*\u00a0\u00a0\u00a0 Those who need monthly accountability for completing training Programs
\n*\u00a0\u00a0\u00a0 Clinicians needing to develop a USP (Unique Selling Proposition) or dedicated to strengthening an existing one
\n*\u00a0\u00a0\u00a0 Practices focusing on niche services (full fee general dentistry, fast orthodontic services, all-on-4\/immediate loading of implants, cosmetic dentures,
\nminimally invasive perio, TMJ\/Apnea, Cerec\/Same Day Crowns\/1 Day Smiles)
\n*\u00a0\u00a0\u00a0 Those who have or want a “practice within a practice” which is free from insurance discounting
\n*\u00a0\u00a0\u00a0 Those who want to be equipped to effectively sell services for the rest of their practice careers regardless of future clinical technique and material changes<\/p>\n

The full tuition for this Program is $9,997.\u00a0 To learn more about ethical selling dentistry,\u00a0 you can pick up my #1 best selling book on Amazon.<\/a><\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":4542,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9,94],"tags":[],"yoast_head":"\nEthical Selling Dentistry training goes live<\/title>\n<meta name=\"description\" content=\"Ethical selling dentistry is being offered live on webcast. 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