Why am I afraid of what I’ll find when I audit my dental practice?
Because you suspect some of it isn’t working, and you’re right. But fear is the wrong reason to skip the audit. What you’ll actually find is that you’ve built more than you give yourself credit for, that you have real skills to focus, and that opportunity is sitting there unused. You’ll also find that parts of your marketing and case acceptance simply don’t work no matter how hard you grind at them. That stings, but it frees you. I keep a quote on my wall, be willing to destroy anything in my life that is not excellent. So look at each piece and ask, is it worth what fixing it would take? If yes, fix it. If no, kill it. A real breakthrough almost always means breaking the old way that never worked. The scary part is the doorway, not the room.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.