Why do my patients’ eyes glaze over when I explain treatment?
Nine times out of ten it is not the patient and it is not the complexity of the case. It is how you presented the information. Think back through the consults where you lost someone and you will recognize the pattern. You talked like a clinician to a layperson and their brain checked out. Patients want to understand what the heck you are talking about. That is one of the deepest things they want from you, right alongside not being hurt. So the fix is not more detail, it is plainer language and a clear path. Drop the textbook terms. Explain it the way you would to a smart friend who never went to dental school. When they understand you, they trust you, and a patient who understands their options can actually say yes.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.