Why does my safe, professional implant advertising get no response? Because safe is the most dangerous thing you can do. When your ad looks like every other dental ad the patient has already scrolled past, you have given them an experience they have seen a hundred times, and they feel nothing. You cannot sell implant steak without the sizzle. Some of the best implant advertising I have ever seen is honestly ugly, real before images of real situations, simple graphics that anyone can understand. It is not pretty, but it stops the scroll and it makes people feel the problem and [...]