How should a dental practice periodically offer existing patients the next step or newer services? By systematizing the offer through a checklist that runs at appropriate intervals during routine visits. Existing patients drift through hygiene appointments and routine care without ever being told about treatments that could benefit them, because the team assumes they already know what the practice offers. They do not. A quick survey of any ten existing patients about what services the practice offers will reveal substantial gaps. People forget. Technology changes. Costs shift. Patient circumstances evolve. New procedures become available. The practice that runs a periodic next-step [...]

How should a dental practice periodically offer existing patients the next step or newer services? By systematizing the offer through a checklist that runs at appropriate intervals during routine visits. Existing patients drift through hygiene appointments and routine care without ever being told about treatments that could benefit them, because the team assumes they already know what the practice offers. They do not. A quick survey of any ten existing patients about what services the practice offers will reveal substantial gaps. People forget. Technology changes. Costs shift. Patient circumstances evolve. New procedures become available. The practice that runs a periodic next-step [...]

How should a dental practice periodically offer existing patients the next step or newer services? By systematizing the offer through a checklist that runs at appropriate intervals during routine visits. Existing patients drift through hygiene appointments and routine care without ever being told about treatments that could benefit them, because the team assumes they already know what the practice offers. They do not. A quick survey of any ten existing patients about what services the practice offers will reveal substantial gaps. People forget. Technology changes. Costs shift. Patient circumstances evolve. New procedures become available. The practice that runs a periodic next-step [...]