Do I need a trained phone person to sell consultations? Yes, and training means more than handing someone a script to read off a phone slip. That is not training. Even with proven tools in front of them, it takes real coaching to get this skill into someone who has never done it. You can hire people who are already good at taking money over the phone, but for most practices they will not work at the rates you are used to paying for phone support. Here is the practical upside of going free or very low cost: selling something that [...]