What is priming in a dental case presentation and how do I use it? Priming is letting the patient see themselves with the finished result before they ever say yes, and it is quietly one of the most powerful tools you have. On every solutions slide I keep a small photo of a patient with the new teeth or the completed work in place. It is subtle, but the brain does the work. The patient starts picturing that outcome on their own face. They begin to want it before I have asked for anything. That desire is what carries a big [...]