How does the screening packet function as a follow-up filter after the initial phone routing? By delivering enough information that prospects can fully evaluate whether the practice fits their needs and whether they can pursue treatment, leading the unqualified ones to self-eliminate before consuming any further practice resources. The packet contents are substantial. The doctor's qualification and credentials. Treatment options in patient-friendly language. Approximate fee ranges for the main case categories. Office policies and expectations. Patient testimonials. Before-and-after case examples. Any other material that builds a complete picture of what working with the practice involves. Prospects who absorb this material on [...]