Who are Type Three dental patients and why are they the ones the practice is built to attract?
Type Three patients have both the financial means and the willingness to pursue the dental treatment they need. They are the patients every well-run practice is trying to attract through marketing, qualify on the phone, and convert in the consultation room. A practice running on a healthy mix of Type Three patients has predictable conversion rates, consistent revenue, and the operational rhythm to deliver high-quality work without constant financial drama. The combination that pulls them in is consistent: well-thought-out niche marketing that surfaces the right inquiry calls, a structured follow-up system that captures slow-moving prospects, and a systematic ethical selling checklist that converts the inquiries who arrive ready. Practices that drift away from this combination drift away from Type Three patients. They start filling the schedule with Type One and Type Two prospects who consume time and produce few cases. Type Three patients are not rare. They are everywhere. The practice has to be built to find them.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.