How does a big information packet help me manage different types of patients?
It does the sorting for you without you having to think about it. When you run real external marketing you get every type of patient calling, the ready buyer, the researcher, the one whose timing is years off. Trying to handle each type live, on every call, burns your team out and gets inconsistent. A well-built packet manages those patient types automatically. The serious one reads it and books. The researcher uses it to shorten their homework. The not-yet-ready one keeps it and remembers you when their circumstances change. We’re in an age where automation makes a real difference, so automate this. Think of the packet as a filter that runs itself, doing triage on your prospects while you stay in the operatory. Build it once and it works every day after.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.