Why does my whole team need to understand how big implant cases work?
Because the case does not rest on you alone, it runs through every hand it touches, and most of those hands underestimate how much they matter. The person taking the phone call, the team member doing the financial presentation, the assistant managing the flow, each of them is handling details that decide whether a patient stays or walks. If they do not understand that a single rushed call or a clumsy money conversation can lose the price of a car, they will treat it like routine work. I make this training mandatory viewing for everyone on the big case side for exactly that reason. Reset the team’s thinking so they grasp the weight of what they do. When your people understand it is more important than they thought, they rise to it, and you help more patients.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.