When during the day am I most likely to miss new patient calls? Earlier and later than you'd guess, and during the chaos in between. The bulk of unanswered calls land roughly between 5am and 11pm, which is well outside the hours most front desks are staffed and alert. Some of that is obvious. You're not in the office at 7am or 9pm. But plenty of it happens while you are there, because you're elbow deep in a consult or a procedure and the phone simply loses. So the gaps aren't only after hours. They're any moment your team's attention is [...]