A Noteworthy New Full Arch Program Testimonial

2023-05-23T12:14:47-04:00

This recent testimonial is from one of our member locations in Northern California; just one of many super competitive markets we work and succeed in. "Hello Doctor: A note, again, to let you know how happy I am with your Full Arch Program program. It has carried me into the New Year with Great Anticipation and Hope! Even though I have many, many full arch cases, most were being finished from last year and few new ones coming along which meant little money coming in for the ongoing monthly overhead. I foresaw this issue last April when I viewed your [...]

A Noteworthy New Full Arch Program Testimonial2023-05-23T12:14:47-04:00

What Creates 100 Full-Arch Cases Yearly?

2023-05-23T12:15:21-04:00

Change is a constant. I see it in the time I've been active in the implant world since 1995. The procedures and clinical thinking has evolved (AKA changed), protocols and implant design and work flows have changed, and there have been changes on the advertising and sales side of the equation. What's Changing? In advertising, the procedure (full arch implants), there's been a few minor (and a few major) changes in the wording of the messages that work best. However, even in the digital age, some of the same very best messages that worked for creating implant cases in the [...]

What Creates 100 Full-Arch Cases Yearly?2023-05-23T12:15:21-04:00

4 Advantages that Matter with Full Arch Implants

2023-05-23T12:16:12-04:00

In almost every market, there are multiple practices competing for All-on-X cases. Everyone is looking for advantages that matter so they can be successful at finding their cases. Full-Arch Implant Advantages Advantages that matter can be found in the following areas in the AOX niche: #1 - Advantages in AOX advertising using sound scientific principles both online and offline. This means A/B ad testing and use of reliable headlines shown to generate the most calls over many years. It also means, 10+ years of refining Google campaigns and the 'behind the scenes' keywords and phrases that trigger ads. It means creating [...]

4 Advantages that Matter with Full Arch Implants2023-05-23T12:16:12-04:00

Another Secret About Medicare

2023-05-23T12:16:44-04:00

Full-arch implant cases, and, specifically, the All-on-X case, is almost entirely an advertising based service. At least 95% of cases are created by advertising. Yes, occasionally there is an oral surgeon, with a hella-massive referral network, who can avoid advertising for All-on-X cases BUT most specialists, including the OMFS and PERO docs, are in the exact same boat as the implantologist. You can refuse to accept this reality but, like it or not, if you refuse to advertise for All-on-X you will have few All-on-X cases and maybe even zero cases. It's sad to think about the expensive CE, time, [...]

Another Secret About Medicare2023-05-23T12:16:44-04:00

Do What Works… Or Do What’s Insane?

2023-05-23T12:17:34-04:00

We are 50% advertising agency and 50% SALES consultancy. Why? Because even with some of the very best ads in the universe (ours), economic results are greatly hindered if the practice thinks and acts like a 'classic' one presenting and treating a few fillings and crowns here and there and doing hygiene checks. The processes, conversations, behaviors, and mindsets in this environment are basically like kryptonite to economic results to full arch implant advertising. The ads flood the phone with patients but they are never invited into the practice in a way that moves them on to consults, presentations, and [...]

Do What Works… Or Do What’s Insane?2023-05-23T12:17:34-04:00

Can You Treat This Implant Case?

2023-05-23T12:18:57-04:00

Can you treat All-on-4 / All-on-X / full arch implant cases? Want cases just like the one above? If so, how many? Why not treat a least three every month OR 1-2 every week? Or... If you are of the 'go big or go home' mindset, how about aiming for 20 arches every month?   ... IF you have the stamina!  The only way to find out what's possible is to have a discussion about what your goals are in your local market and to obtain an objective assessment on what's possible and what the real costs are to make that [...]

Can You Treat This Implant Case?2023-05-23T12:18:57-04:00

ClearChoice Sends Our Doctors Cases Every Week

2023-05-23T12:19:29-04:00

ClearChoice is one of the best things that ever happened to implant dentistry. I explain more about this in our educational presentation on the full arch implant market, but, in a nutshell, they're "bombarding" the U.S. population with their commercials creates a higher level of awareness than any association or specialty organization has. It's not just ClearChoice advertising on the airwaves, but also this entity, and this one, and this one. Pop quiz? Of these 4, how many are running digital or TV ads in 'your' market? It's important to know this, doc. Now back to ClearChoice... It's Not About ClearChoice Imagine if the [...]

ClearChoice Sends Our Doctors Cases Every Week2023-05-23T12:19:29-04:00

Medicare and Full-Arch Cases: How To Think About This Payment

2023-05-23T12:23:48-04:00

Not only is the Full Arch Program the #1 antidote to ClearChoice nationally in the US but our U.S. and U.S. territory members have access to a one of a kind, predictable way to advertise for and access a treatment subsidy of up to $13,600 per patient from Medicare Original Part B. While the practice collects their full fee (Medicare Surgical Fees + Patient Out of Pocket for Non-Covered Services). The patient has a 25-50% reduction in their out of pocket expense. It's a implant marketing and case sales advantage that no other specialty implant advertising agency has mastered to [...]

Medicare and Full-Arch Cases: How To Think About This Payment2023-05-23T12:23:48-04:00

Why Nine Months Is the Magic Number…

2023-05-23T12:24:26-04:00

Month nine in the Full Arch Program is what we call the "momentum" month. It's a magic month, for sure. Things start to fire on all cylinders and doctors "disappear" on me because they are too busy to talk. One of our practices that started 9 months ago recently reported a $200K collection month for their implant cases. World record for this guy AND he has been practicing a long time.  He's tried a bazillion dental marketing companies (not owned or run by dentists who have ever actually practiced). These non-dentist owned companies have typically scr*wed him over and never [...]

Why Nine Months Is the Magic Number…2023-05-23T12:24:26-04:00

Just Say No To Dumb Discounting

2023-05-23T12:25:15-04:00

FACT: The Full Arch Advertising Program with optional Medicare Medical Oral Surgery billing is the largest independent affiliation of practices delivering the much desired and much needed immediate loading dental implant solution to patients in terminal dentitions. There are many 'fast treatment' protocols and many implants out there be they premium priced or discounted that can WORK with the right case. It's even legal to design and manufacture your very own implant for about $20 per unit but that's another subject.... Can You Save Money On Implants? Sure and many docs are always rushing to cut costs on implant fixtures BUT [...]

Just Say No To Dumb Discounting2023-05-23T12:25:15-04:00
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