Dental Practice Management-Are you attending high end courses? My dental practice management advice to members is: If you are attending any of the following courses you can use the knowledge you are learning to help pay for these advanced courses............. Are you attending Kois, Pankey, LVI, Scottsdale, or Spear Courses? Familiar names.  Some of the best courses on the planet.  Attended by the best dentists on the planet. One of the great things about advanced CE is that it can open an entirely new door for what you can accomplish as a clinician both in [...]

Selling and Financial Controls in Dental Practice Management In dental practice management-did you know that embezzlement continues to be an issue for practices for far more dental practices than necessary? At least once a year, a high performing client producing and collecting a lot winds up getting a major surprise related to money that’s been siphoned off from the practice.  Usually, it’s after several years has passed making the pain even worse. If they had dental practice management systems in place this would never have happened. The common take home messages from these instances over [...]

Dental Practice Management and Your Marketing Budget In dental practice management, it’s not just about the dental marketing budget either.... In addition to this change in thinking related to marketing and the insurance company “write-off” as marketing dollars spent, it also becomes critical to move from a sales process geared for selling “all things UCR and/or free” to one that can effectively help patients make good decisions when every option to be discussed will require far more investment than any benefit maximum.  99% of what’s taught for “selling” dentistry is all about “maximums and UCR.” [...]

Dental Practice Management and Your marketing budget—part 1 In the dental practice management of marketing what should you be spending on your budget?  You’ll hear the majority of “experts” state 2-4% and a smaller group proclaim 6-7% in writing and from the podium.   Unfortunately, what was right 20+ years ago is 100% wrong today. Where did low figures like 2% even come from?  Well, it evolved from when dentists were just starting to market before the proliferation of insurance discounting was an industry norm.  It started getting reported back then and, well, it stuck as [...]

Dental Practice Management-The best in business all do it..... When it comes to dental practice management you should be doing this routinely- And it's called.  MBWA or "Management by Walking Around" I’m taken back by how little most practice owner’s really know about what their staff are up to in the practice and MBWA is a proven way to stop the madness of being in the dark about one's vital professional service business operation. It’s understandable, in the first few years, to be a bit naïve about this simply from being overwhelmed with what it [...]