Should I include a map and directions when a patient books a consultation?
Yes, and do not treat it as a throwaway. A map to your practice is one of the most underrated tools you have. No one likes feeling lost or stressed on their way to a first visit, and that stress bleeds straight into how they feel sitting in your chair. My 77-year-old mother still drives herself everywhere, and before any first appointment she will drive the route a day early just to see where it is. That is normal human behavior, not an outlier. When you give clear, specific directions, you remove a quiet source of discomfort that has nothing to do with dentistry but everything to do with whether the patient arrives calm or rattled. So put a real map and turn-by-turn directions in every consultation packet. It is a small thing that smooths the whole experience.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.