What is the point of a two week follow-up visit after a treatment presentation? Its real job is to give the patient a next step. That sounds small, but as long as there is a next step on the calendar, you are still in the game. The day the patient walks out with nothing scheduled is the day you lose them. I call it the two week Q&A, and it is almost never clinical. It is about working out the financials and coming to terms with the number. You rarely sit there fielding surgical questions. You sit there helping someone figure [...]