What should happen right after a patient finishes a low-cost consult?

Never leave the next step to chance. The worst thing you can do in selling is let a patient drift out the door with nothing scheduled. After the free or low cost consult, the doctor wraps up and a real person, your treatment planner or financial coordinator, walks the patient to the front. There you reinforce that it was good they came in, book them for the complete dental physical, take the fee, and tell them plainly what happens next. Always say it out loud. Let me tell you what is going to happen. You come back in about seven days for the physical, then a week later to review options with your spouse or trustee. Spell out the sequence, dates included. Patients relax when they know the path, and a known path is one they actually walk.

If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.