Dental Practice Management:Pricing--Avoid the Herd PLUS Leveraging Pricing Part I In dental practice management and fees-avoiding the “rush to cheap” can be a real challenge since it’s easy to get caught up in “retail mentality” as one watches the majority of the retail world heading there. This something to be aware of and position yourself away from that game.  If you weren’t aware of the fact that there has been no long term retail discounter in the history of business you should seek out information on that subject versus believing that “discount is king.” [Don’t [...]