Dental Marketing Ideas-The E-Myth Dentist: A Must Read When discussing dental marketing ideas with my program members, sometimes they ask, “what was one of the books that got you started working on marketing and case acceptance systems for your private practice and gave you dental marketing ideas—which ultimately led to the creation of an international consulting business.” Way up there is…..The E-Myth by Michael Gerber.  Michael and I have had discussions about he and I teaming  up to write “The E-Myth Dentist” but for various reasons that project is still on hold. For those stuck [...]