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  • Dental practice advice

Dental Practice Advice-Hey doc, this is awkward…

2024-06-21T23:16:00-04:00

Dental Practice Advice-Hey doc, this is awkward... One of the main rules we like to impart to our members through our dental practice advice is: McAnally Selling Rule #14 – Eliminate awkwardness and more patients win. Awkward; causing or feeling embarrassment or inconvenience. If something has happened in a patient relationship or in the early stages of prospective patient relationship that’s created or is creating awkwardness, the best thing you can do is take the responsibility to raise the issue and talk about whatever it is that’s going on. It’s not just the best thing [...]

Dental Practice Advice-Hey doc, this is awkward…2024-06-21T23:16:00-04:00

Dental Implant Marketing-For dental implants- media helps

2024-06-21T23:15:39-04:00

Dental Implant Marketing-For dental implants- media helps The dental implant economy has recovered completely.  Better than it was even before the 2008 recession.  Sadly, while it’s feast time for a small crowd of implant oriented practices who know how to correctly apply dental implant marketing using our strategies, most who dream of doing these cases aren’t. It's even more unfortunate that thousands are lining up for training annually, forking over big tuition dollars without knowing the true lay of the land or how to correctly market for implants. The marketing for the clinical courses is [...]

Dental Implant Marketing-For dental implants- media helps2024-06-21T23:15:39-04:00
  • Ethical selling dentistry

Ethical Selling Dentistry-Professionals don’t take orders

2024-06-21T23:15:27-04:00

Ethical Selling Dentistry-Professionals don't take orders In my ethical selling dentistry system we do not take orders........we take the lead gently and lead our patients to realize what it is they actually need to help them to better dental health by using my proven sales system. McAnally Selling Rule #13 –Professionals don’t need or have to take orders. Frequently from the podium, you’ll hear some management “guru” telling dental teams that they need to "take the order" as if they were working at some fast food joint. I have nothing against fast food in fact [...]

Ethical Selling Dentistry-Professionals don’t take orders2024-06-21T23:15:27-04:00
  • dental practice marketing

Who else is disappointed in their dental practice marketing results?

2024-06-21T23:14:55-04:00

Who else is disappointed in their dental practice marketing results? A common refrain, “I wish my dental practice marketing performed better.” Yes, there’s a lot of bad dental marketing that goes on.  That is often the issue. Then at other times, it’s pretty good marketing but it is that they failed to prioritize and exhausted their resources (time and money) on the wrong activities.  [My brand new book Volume 3 in the Dentist’s Unfair Advantage series – ‘The Ultimate Guide to Niche Dental Marketing’ lays out how to make sure your priorities are correct to [...]

Who else is disappointed in their dental practice marketing results?2024-06-21T23:14:55-04:00
  • Practice advice

Dental Practice Advice-Real Problems v. Imagined

2024-06-21T23:10:39-04:00

Dental Practice Advice-Real Problems v. Imagined Would you like some dental practice advice from a professional ? Manage your TIME ! I’m a big fan of Dan Sullivan at Strategic Coach who developed the concept of 10X thinking for entrepreneurs.  Most dentists are trapped in 1X thinking in an age where 10X and even 100X is possible; even for dentists.  To reset your thinking, check out some of Dan’s podcasts at www.10XTalk.com. One thing Dan says fairly often is “Your Problem isn’t the problem, the problem is that you don’t know how to think about [...]

Dental Practice Advice-Real Problems v. Imagined2024-06-21T23:10:39-04:00
  • Ethically Selling Dentistry

Ethical Selling Dentistry-correctly presenting a case

2024-06-21T23:10:27-04:00

Ethical Selling Dentistry-correctly presenting a case In ethical selling dentistry, even though you might be the most advanced skilled clinician, if you don't know how to present and listen to the patient, you most likely will blow up the acceptance of the case. If you’re a clinician with advanced niche skills, the clinical questions you ask yourself that lead to an appropriate sequence of diagnostic steps and then a treatment plan are likely documented and followed as a consequence of your education.  You’re trained to do this and you follow a clinical system.  Those clinical [...]

Ethical Selling Dentistry-correctly presenting a case2024-06-21T23:10:27-04:00
  • Dental practice advice

Dental Practice Advice and the Reality of Change

2024-06-21T23:10:06-04:00

Dental Practice Advice and the Reality of Change Here is some dental practice advice........embrace change and make changes in your dental practice ! I love change and have set up my business and my home life to accommodate it because it’s the only variable in life we can count on as being consistent! Change comes in 2 forms: Welcome and Unwelcome Often times, it’s the “unwelcome” kind that creates the most growth because it suddenly it is do or die, sink or swim, starve or feast, or grow or contract. Some people can manage change [...]

Dental Practice Advice and the Reality of Change2024-06-21T23:10:06-04:00
  • Practice advice

My dental practice advice ? Skip Resolutions

2024-06-21T23:09:47-04:00

My dental practice advice ? Skip Resolutions This may be unusual dental practice advice by why not skip the resolutions this year and apply my ten rules instead for a more satisfying  life in dentistry and personally. Nothing makes me happier than having the ability to get what I want both for myself and for others. Give and take is the highest form of human interaction.  It’s one of the main reasons I built dentistry’s most trusted ethical selling system for niche services that helps doctors like you get far more of what you want [...]

My dental practice advice ? Skip Resolutions2024-06-21T23:09:47-04:00
  • Ethical selling and N0

In ethical selling dentistry no is just as important as yes..

2024-06-21T23:09:35-04:00

In ethical selling dentistry no is just as important as yes.. In ethical selling dentistry and dentistry sales the word no is just as important as yes ! If the patient is saying no after you have gone through your proven sales system and check- list then that patient has shown that he is not the right fit for you. You can read more about my ideas in my #1 best selling book on Amazon. Overcoming objections" is something that gets thrown out as an important part of "sales" to the profession. Want in on [...]

In ethical selling dentistry no is just as important as yes..2024-06-21T23:09:35-04:00
  • Ethical selling

Ethical Selling Dentistry-What holidays can teach every dentist about selling

2024-06-21T23:09:15-04:00

Ethical Selling Dentistry-What holidays can teach every dentist about selling The holiday season always highlights how the ethical selling process works. This time of year there's a lot to learn from all the holiday activity going on around one's practice. Tons of science at work creating demand and buying.  Is it ethical selling ?? Deadlines, discounts, exclusivity, limited availability, real and perceived scarcity, and list goes on and one.  Two items in particular related to price increases and discounts impact every case month in and month out.  The others ALL belong in any systematic approach [...]

Ethical Selling Dentistry-What holidays can teach every dentist about selling2024-06-21T23:09:15-04:00
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