james, Author at The McAnally Selling System

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So far james has created 247 blog entries.

The #1 Place Patients Read Online Dental Practice Reviews

james2019-10-23T14:10:29-04:00

The #1 Place Patients Read Online Dental Practice Reviews If you believe online dental practice reviews are seriously important, you'll want to finish this entire article. As I rarely invite non-member dentists to our special courses, there’s also information at the end on how you can get into a one of kind to the profession course for online dental practice reviews that normally you couldn’t have access too. So, what's the #1 place patients go to read online reviews for physicians, lawyers, and dentists? By total website traffic data, it's now the Yelp platform. More [...]

The #1 Place Patients Read Online Dental Practice Reviewsjames2019-10-23T14:10:29-04:00

The One Thing You Can Control as a Dentist – It’s Not What You Think

james2019-10-23T14:12:22-04:00

The One Thing You Can Control as a Dentist - It's Not What You Think Dentistry in many ways is still in the dark ages. Fundamentally we refuse to learn from history especially when it comes to human behavior related to decision making and how it directly impacts dental case acceptance and fees. For more than 100 years, we've continued to try to “educate” our patients especially when it comes to gaining dental case acceptance on treatment plans. How well has that worked? Not very well by most accounts. Unless the procedure is FREE or [...]

The One Thing You Can Control as a Dentist – It’s Not What You Thinkjames2019-10-23T14:12:22-04:00

July 3rd, International Day of the Independent Dentist

james2019-10-23T14:13:41-04:00

July 3rd, International Day of the Independent Dentist For US readers, the 4th of July is nearly upon us. It’s one of MY personal favorite holidays. Each year, I declare July 3rd a day of responsibility for personal dental independence and in that spirit July 3rd is officially hereby known as the International Day of the Independent Dentist. This is hands-down my most lengthy message of each year. Probably the most important of the year as well from a “philosophical” standpoint with how one thinks and operates from a foundational understanding of what we’re born [...]

July 3rd, International Day of the Independent Dentistjames2019-10-23T14:13:41-04:00

The 10 Best Dental Practice Management Monitors

james2019-10-23T14:15:00-04:00

The 10 Best Dental Practice Management Monitors In a moment, we’ll get to an exercise related to what you currently spend on dental marketing and how to improve your direct return (meaning production coming to you) from whatever you spend on external advertising right now. Monthly monitors are a fundamental part of good dental practice management systems. They are basic tools that yield outsized results but are greatly underutilized. Peter Drucker remarked that ‘what gets measured improves.’ Name an industry and a study somewhere has already shown that measurement improves results including the use of [...]

The 10 Best Dental Practice Management Monitorsjames2019-10-23T14:15:00-04:00

Dental Case Acceptance, Dental Marketing, and Better, Faster, Cheaper.

james2019-10-23T14:16:24-04:00

Dental Case Acceptance, Dental Marketing, and Better, Faster, Cheaper. You current challenges and your immense reward or potential rewards that come from your owning a business are a direct result of one or more of these words and the actions they create in the economic worlds of your patients. Technology and information drives the better, faster, cheaper process and it’s happening in spite of what your opinion may be. It requires you to evaluate what you do, how you do it, what you sell, and how you sell it. Better, faster, cheaper impacts dental marketing [...]

Dental Case Acceptance, Dental Marketing, and Better, Faster, Cheaper.james2019-10-23T14:16:24-04:00

Dental Case Acceptance is Impacted by Hiring.

james2019-10-23T14:19:30-04:00

Dental Case Acceptance is Impacted by Hiring. Did you know that your dental marketing, dental case acceptance, and fees greatly affect what kind of employees you can attract and hire for the long term? If you want to permanently solve something most practice owners find as frustrating or an annoyance –the task of hiring good and even great team members WHENEVER needed, then this post is for you. Again, it's worth repeating, hire correctly, and you'll have better results from your marketing and you'll have better dental case acceptance too! Hiring great employees has never [...]

Dental Case Acceptance is Impacted by Hiring.james2019-10-23T14:19:30-04:00

Dental Practice Management and Pareto’s Law

james2019-10-23T14:20:52-04:00

Dental Practice Management and Pareto's Law Pareto's Law - 20% of effort yields 80% of results. One of the biggest challenges in dental practice management is related to what we allocate time to and what the "to do" priorities are. You’ve probably been exposed to this 80/20 rule before or at least heard someone say it in casual conversation. It's highly doubtful that any consultant you've ever encountered was concerned about 80/20 as it relates to dental practice. Gordon Christensen opened my eyes to this concept in 1991 during a meeting of the International Association [...]

Dental Practice Management and Pareto’s Lawjames2019-10-23T14:20:52-04:00

Dental Practice Marketing Graduate advantages

james2019-10-23T14:22:07-04:00

Dental Practice Marketing Graduate advantages Graduates from our Dental Practice Marketing do more and better dentistry than the other 95% of dentists and report a much higher case acceptance. They get the following after graduation: *License to use Dentistry’s only check-list method for selling professional services backed by Harvard, Stanford, Yale, and Columbia Research. 20% of fee for service dentists make 80% of the fee for service profit. The fastest path to the 20% is via this university backed system for professional service selling and dental practice marketing *As by-product of being a graduate, routinely [...]

Dental Practice Marketing Graduate advantagesjames2019-10-23T14:22:07-04:00

Dental Case acceptance…When it is not a good fit move on !

james2019-10-23T14:23:31-04:00

Dental Case acceptance...When it is not a good fit move on ! In our dental case acceptance training we touch on one rule- When it’s not a good fit move on ! What’s a good fit? Well for a clinician with a high level or morals and clinical skills it is: When you can deliver an acceptable result that you’ll happily provide for a family member at a fee you are satisfied with and in the manner and time-frame the patient needs. How many dental marketing companies or dental case acceptance management consultants have ever [...]

Dental Case acceptance…When it is not a good fit move on !james2019-10-23T14:23:31-04:00

Dental Practice Advice-You Screwed Up So Now What Happens? Do you have a strategy ?

james2019-10-23T14:24:56-04:00

Dental Practice Advice-You Screwed Up So Now What Happens? Do you have a strategy ? Dental schools do not teach you strategies or give advice on how to deal with unpleasant surprises in your practice. You screw up, people are angry, now what? You should have a strategy for dealing with situations like this. Our members are give solid and proven advice which helps them in such situations. Harry Truman liked the saying “the buck stops here.” The phrase originated from the wild west and gambling habits but by the time Truman latched onto it, [...]

Dental Practice Advice-You Screwed Up So Now What Happens? Do you have a strategy ?james2019-10-23T14:24:56-04:00

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