Why should my staff use a phone slip for every call?
Because no one can run a good call from memory, and pretending otherwise is how practices stay random. A phone slip is a physical guide that walks staff through what has to happen on every call, step by step. It strips out the randomness that creeps in when calls aren’t guided. Go interact with any professional office that doesn’t use one. The aimlessness will drive you crazy, and most offices don’t use one. The slip also stops your team from talking technically, which does nothing for a nervous patient. It ties the call back to what’s special about your office and connects your marketing to the actual sales process. Think of your practice as a moving vehicle. Running calls without a phone slip is like driving with half the air let out of the tires.
If the answers you are finding here resonate with you, my team and I work with a small group of clients each year. The next step is a complimentary Discovery Consultation and Practice Review with Dr. McAnally.