james, Author at The McAnally Selling System

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So far james has created 3065 blog entries.

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advice

james2019-10-23T17:41:23-04:00

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advice In my dental practice advice series I ask my new program members- How many of these do YOU understand? 1. Maintenance Care and Prevention is and will always be a hard sell. Most people don't like going to the dentist. 2. Give patients what they want. If it's way outside accepted norms, have them sign-off on such. 3. Even if you get great results, if patients don't like the experience (i.e. you, your facility, your team), they won't come back or tell [...]

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advicejames2019-10-23T17:41:23-04:00

GM, Dentists and Dental Practice Marketing

james2024-06-21T22:41:48-04:00

GM, Dentists and Dental Practice Marketing With an eye to dental practice marketing, it is interesting to see what the mammoth companies are doing and saying when it comes to advertising............. Have you seen the news? GM, the U.S.'s biggest advertiser in total dollars, has given the big "pfuuiii" to Facebook saying this social "media's" advertising simply does NOT WORK. A few things you need to understand. Much like it hasn't been a great car builder since sometime around the time of Ramses II (okay that is an exaggeration--but we'll be generous and pin that [...]

GM, Dentists and Dental Practice Marketingjames2024-06-21T22:41:48-04:00

What Dentists (and Patients) Buy…..and Ethical Selling Dentistry

james2024-06-21T22:41:35-04:00

What Dentists (and Patients) Buy.....and Ethical Selling Dentistry I developed my ethical selling dentistry system when studying what patients and dentists buy outside of dentistry, based on the rationale (or lack of) based on their wants and needs. If you want something badly you will seek a way to get it ! Last weekend I was in NYC for a wedding of a staff member (Amber, who has worked with us in a number roles for many years). Besides the wedding (fantastic--on the roof of the Gramercy Park Hotel--one of the big investors in Studio [...]

What Dentists (and Patients) Buy…..and Ethical Selling Dentistryjames2024-06-21T22:41:35-04:00

Ethical Selling Dentistry and Sticker shock when presenting fees

james2024-06-21T22:41:01-04:00

Ethical Selling Dentistry and Sticker shock when presenting fees Using my proven ethical selling dentistry system, program members avoid the horror of sticker shock during case presentation. Every month in our member publications we discuss key things that one can do to make practice infinitely easier when it comes to promotion and ethical selling dentistry. Here's two that I recently reviewed on our list of 39 tenets which is now published and for sale on Amazon, that most in the profession have no clue on but that make real differences in whether you do better [...]

Ethical Selling Dentistry and Sticker shock when presenting feesjames2024-06-21T22:41:01-04:00

The Independent Dentist and Dental practice transitions. Think carefully.

james2024-06-21T22:40:40-04:00

The Independent Dentist and Dental practice transitions. Think carefully. For the Independent dentist, the concept of retirement and how to approach it raises big concerns. Summary: A reasonable and attainable alternative to traditional retirement is to move to a model of only promoting and ethically selling the procedures you love the most at appropriate and profitable fees for as long as you want or need income. Recently, we made it easy to obtain proven ready to use advertisements for reconstructive dentistry-cases that many dentists love doing and who's average case sizes start at $10,000--without needing [...]

The Independent Dentist and Dental practice transitions. Think carefully.james2024-06-21T22:40:40-04:00

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quits

james2024-06-21T22:40:27-04:00

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quits What to Do Now That ChaseHealthAdvance Is Calling It Quits if you are an independent dentist ? You’ve probably heard by now ChaseHealth will wind down its dental financing product. That means nearly 50% of the private patient financing pool is set to go POOF! Needless to say, it is not a positive dental economic sign when the biggest consumer bank in the country is 86ing a product that ties to our industry. What gives???? It’s very likely that [...]

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quitsjames2024-06-21T22:40:27-04:00

Dental Practice Advice from Dr. McAnally on American Idol?

james2024-06-21T22:39:53-04:00

Dental Practice Advice from Dr. McAnally on American Idol? Some doctors have seen the Facebook picture of me with Ms. Paula Abdul and asked if I auditioned for American Idol! Fat chance! While I do DJ and produce original electronic music tracks, singing is not my strong point! But....I was invited to participate in a private marketing meeting with Paula and what I learned allows me to give better dental practice advice to program members. ...I revealed and learned a lot that day. It's just this kind of meeting of individuals in different non-dental industries [...]

Dental Practice Advice from Dr. McAnally on American Idol?james2024-06-21T22:39:53-04:00

In Dental Practice Advice-the easy days are over for Dentistry

james2024-06-21T22:39:42-04:00

In Dental Practice Advice-the easy days are over for Dentistry In the dental practice advice series I will touch on why the good ole' days are over. The a life saying, "what got you here won't get you there" has been a pretty good truism for a long time and under the current realities it has become a bottom line fact for where dentists stand with what they face for the coming 20 years of practice.... I've talked before about average being over for the middle classes in the U.S. Those not moving beyond average [...]

In Dental Practice Advice-the easy days are over for Dentistryjames2024-06-21T22:39:42-04:00

Want to Escape the Dental Commodity Trap? Take some dental practice advice

james2024-06-21T22:39:22-04:00

Want to Escape the Dental Commodity Trap? Take some dental practice advice Watch Dr. James McAnally video explain how to escape the dental commodity trap in his dental practice advice series. Learn more from my #1 top best selling book on Amazon. Or see how our dentist members are using advertising templates personalized for their specific market arena by taking advantage of my dental practice advice strategies.

Want to Escape the Dental Commodity Trap? Take some dental practice advicejames2024-06-21T22:39:22-04:00

Dental Practice Marketing of Fountain of Youth™ Denture and What Sells Itself

james2019-10-23T17:52:26-04:00

Dental Practice Marketing of Fountain of Youth™ Denture and What Sells Itself I'm just back from a visit to Dr. Rod Strickland's hands-on Fountain of Youth™ Denture course in Savannah, Georgia and realize that in dental practice marketing of these dentures sell themselves....... This technique when 1) clinically performed well, 2) marketed well, and 3) sold astutely (all three are a MUST) is a true category killer. This ONE procedure could support an entire very low overhead minimalist style practice--once again if 1, 2, and 3 are all present in the dental practice marketing of [...]

Dental Practice Marketing of Fountain of Youth™ Denture and What Sells Itselfjames2019-10-23T17:52:26-04:00

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