Dental Implant Marketing Archives

Dental Implant Practice Hiring: Sales Team Challenges & Solutions (Part 1)
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Dental Implant Practice Hiring: Sales Team Challenges & Solutions (Part 1)

jonathanr2024-06-21T15:42:22-04:00

How is your dental implant practice hiring going? Hiring is THE implant business topic of 2022. Whether its associates, assistants, or basic admin, hygienists, finding staff is a challenge. If we are seeking highly specialized sales staff with direct to patient sales experiences the level of difficult is many multiples of difficulty beyond basic staff. As a sign of the reality of what’s happening on the ground, almost all of those dentists hiring report significant challenges in filling the vacancies. While finding staffing is a challenge or impossible, on the demand side, interest remains very strong with patients looking [...]

Dental Implant Practice Hiring: Sales Team Challenges & Solutions (Part 1)jonathanr2024-06-21T15:42:22-04:00

Ready for a dental implant (All-on-4) only practice?
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Ready for a dental implant (All-on-4) only practice?

jonathanr2024-06-21T19:46:13-04:00

Want a dental implant only practice? A dental implant only practice or having at least a practice with significantly more full arch dental implant cases is the dream of many clinicians. If this describes you, the above graphic literally gives away the secret to getting from where you are now to a practice with many full arch dental implant cases or to having a practice devoted to dental implantology. My unique history is that I built my own personal implant only practice and while doing so discovered the interplay in these factors through very expensive and sometimes painful personal education on [...]

Ready for a dental implant (All-on-4) only practice?jonathanr2024-06-21T19:46:13-04:00

Lessons from Dental Meetings Like the ICOI Part 1- Online Dental Practice Reviews

james2024-06-21T22:05:52-04:00

Lessons from Dental Meetings Like the ICOI Part 1- Online Dental Practice Reviews I’m one of the few consultants that has spent 20 years treating patients first hand. I still go to clinical dental meetings. I still keep up with new dental science and in particular I keep up with the science of implants and how critical it is to have online dental practice reviews, now more than ever. Recently, I attended the ICOI’s winter symposium in Doral, Florida. Two of the best presentations at the meeting were Dr. Craig Misch’s update on success rates [...]

Lessons from Dental Meetings Like the ICOI Part 1- Online Dental Practice Reviewsjames2024-06-21T22:05:52-04:00

How many All-on-4 Phone Calls – What’s Reasonable: All-on-4 training

james2024-06-21T23:11:39-04:00

How many All-on-4 Phone Calls – What’s Reasonable: All-on-4 training I’m often asked “how many phone calls can I expect if we’re doing the right kind of marketing and spending the right amount of money each month for my all-on-4 cases after my all-on-4 training?” One thing to understand about “deep disability” marketing (which is what All-on-4/6/8 etc. is all about) is that when you provide a solution that answers deep dental disabilities, you will get a wide range of phone calls involving almost every clinical discipline. It’s not just implants but it’s perio, general restorative, fixed [...]

How many All-on-4 Phone Calls – What’s Reasonable: All-on-4 trainingjames2024-06-21T23:11:39-04:00

What is the Marketing Cost for All-on-4-Cases

james2024-06-21T22:08:51-04:00

What is the Marketing Cost for All-on-4-Cases I've gone into the long list of reasons why the public wants this procedure. So, what are the marketing costs for all-on-4-cases to see 50-100 of these cases annually? Well, before we get into actually dollar amounts and ranges, there are four big picture concepts to understand. #1 - The first thing to realize is that with marketing/advertising ANY niche procedure there is a certain minimal budget required to “break the glass.” Breaking the glass refers to getting in front of enough patients for your message to matter. Anything below [...]

What is the Marketing Cost for All-on-4-Casesjames2024-06-21T22:08:51-04:00

What does it take to have 50-100 All-on-4 cases every year in dental practice marketing ?

james2024-06-21T22:09:13-04:00

What does it take to have 50-100 All-on-4 cases every year in dental practice marketing? When it comes to dental implant marketing what does it take to have 50-100 All-on-4 cases every year? In major metro markets 50-100 cases a year will mean you are one the top 3 docs in the area performing this procedure. In a more rural setting, you very well may be the #1 doc in the entire state/province. A lot of docs want to know what’s required for this particular dental implant marketing so here’s a summary: #1 – Great teams. [...]

What does it take to have 50-100 All-on-4 cases every year in dental practice marketing ?james2024-06-21T22:09:13-04:00

All-on-4 Implants

james2024-06-21T22:11:11-04:00

All-on-4 Implants By popular demand, here are all three parts of the All-on-4 series in one place regarding dental implant marketing. Enjoy! Recently I met with a two doc practice who has been providing implant services for 30+ years and an active client for 6+ years. I meet with them 2 times per year (5 years ago the senior doc brought in a new graduate) and depending on how a particular year is going these guys they will do from $4M to close to $6M with of the production coming from implants or implant restorations. The [...]

All-on-4 Implantsjames2024-06-21T22:11:11-04:00

Dental Implant Marketing-For dental implants- media helps

james2024-06-21T23:15:39-04:00

Dental Implant Marketing-For dental implants- media helps The dental implant economy has recovered completely. Better than it was even before the 2008 recession. Sadly, while it’s feast time for a small crowd of implant oriented practices who know how to correctly apply dental implant marketing using our strategies, most who dream of doing these cases aren’t. It's even more unfortunate that thousands are lining up for training annually, forking over big tuition dollars without knowing the true lay of the land or how to correctly market for implants. The marketing for the clinical courses is [...]

Dental Implant Marketing-For dental implants- media helpsjames2024-06-21T23:15:39-04:00

Dental Implant marketing and expensive technology..

Leah Heldman2024-06-21T23:13:04-04:00

Dental Implant marketing and expensive technology.. In dental practice marketing, utilizing your new high tech CBCT unit and making it pay for itself are a must. There’s no doubt that for those who are truly serious (or want to be serious) about ortho or implants, cone beam CT is the new standard. It makes diagnosis and treatment planning more certain and eliminates a lot of error in surgical based procedures. That being said…a common refrain from the owners of these units is “I don’t use it enough.” There are usually two issues in these practices [...]

Dental Implant marketing and expensive technology..Leah Heldman2024-06-21T23:13:04-04:00

Dental Implant Marketing and How to achieve category killer status in implants and all-on-4

james2024-06-21T23:05:25-04:00

Dental Implant Marketing and How to achieve category killer status in implants and all-on-4 In dental implant marketing category killers in dentistry are procedures or combinations of procedures that when marketed and sold correctly eliminate most competitors and remove pricing constraints on a procedure that when performed generically is commoditized. While others doing similar (but poorly marketed and sold) or lesser (generic) procedures find themselves in brutal pricing wars, stuck in circumstances where fees are difficult to get much less raise on an annual basis, those utilizing category killing strategies (both in dental implant marketing [...]

Dental Implant Marketing and How to achieve category killer status in implants and all-on-4james2024-06-21T23:05:25-04:00

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