• Dental Practice Marketing

Dental Practice Marketing-Getting what they deserve.

2024-06-21T22:43:19-04:00

Dental Practice Marketing-Getting what they deserve. Most dentists get the income they deserve especially now that times are no longer easy.....and they are not in the habit of dental practice marketing Just back from speaking in Columbus to a room of about 1,000 dentists and team members at Paragon Consulting's annual client event. Paragon is a great organization for providing the basic management systems that you likely do NOT have in your practice. Truth hurts, doesn't it? If you do have basic admin systems (bravo...you are in the minority), when was the last time you [...]

Dental Practice Marketing-Getting what they deserve.2024-06-21T22:43:19-04:00
  • Dental Practice Advice

Mistakes Dentists Make with Their Wives (and Husbands!) in dental practice advice

2024-06-21T22:42:59-04:00

Mistakes Dentists Make with Their Wives (and Husbands!) in dental practice advice In my dental practice advice series let's touch on mistakes dentists make with their significant others in regards to the business. Owning a dental business / being an entrepreneur is lonely and it's virtually impossible for a non-business owner to understand what it really takes to succeed. That is why I avoid having that conversation with them.  Anyone who simply reports to an office and collects a salary (regardless of how big or small the salary just doesn't get it....even big blow hard [...]

Mistakes Dentists Make with Their Wives (and Husbands!) in dental practice advice2024-06-21T22:42:59-04:00
  • Dental Practice Marketing

Dental Practice Marketing & Vicious Cycles……Excuses Don’t Cut It.

2024-06-21T22:42:46-04:00

Dental Practice Marketing & Vicious Cycles......Excuses Don't Cut It. In discussing dental practice marketing and the excuses I hear while marketing systems are not being implements- they are almost always lame. I'm always in a state of revision and tweaking of materials either promotional or case acceptance related that our members actively use. In fact, just this week, as part of our online McAnally Selling System  (which has ready to use ads plus training in how to use), I updated several free standing inserts used for promoting reconstructive cases as well as the "how to's" [...]

Dental Practice Marketing & Vicious Cycles……Excuses Don’t Cut It.2024-06-21T22:42:46-04:00
  • Dental Practice Advice

Dental Practice Advice about Inaccurate Thinking

2024-06-21T22:42:25-04:00

Dental Practice Advice about Inaccurate Thinking In my dental practice advice series lets touch on the subject of inaccurate thinking. If you used to do well but are struggling or are experiencing a decline, today's post is for you! "...But I've been doing it this way for years!" Bad, bad, bad!! This way of inaccurate thinking will not bring back the good old days (c. 2007! Or before that c. 1998!), but it will set you back considerably because that kind of thinking will make you feel less confident, less motivated to do the weekly [...]

Dental Practice Advice about Inaccurate Thinking2024-06-21T22:42:25-04:00
  • Ethical selling dentistry

Why Dentistry IS a hard sell….without Ethical Selling Dentistry

2024-06-21T22:42:11-04:00

Why Dentistry IS a hard sell....without Ethical Selling Dentistry If  you don't apply ethical selling dentistry in your practice, it makes it so much harder to close cases. The sooner you "get" this, the better. Non-pain relief dentistry is and will always be a hard sell.  [Notice I didn't say, you have to hard sell dentistry--because you don't and our ethical sales training Program called the McAnally Selling System proves just that.] Patients don't want to go to doctors of ANY kind-period.  In that category, dentists have it easy because most people understand what even [...]

Why Dentistry IS a hard sell….without Ethical Selling Dentistry2024-06-21T22:42:11-04:00
  • Ethical Selling Dentistry

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advice

2019-10-23T17:41:23-04:00

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advice In my dental practice advice series I ask my new program members- How many of these do YOU understand? 1. Maintenance Care and Prevention is and will always be a hard sell. Most people don't like going to the dentist. 2. Give patients what they want. If it's way outside accepted norms, have them sign-off on such. 3. Even if you get great results, if patients don't like the experience (i.e. you, your facility, your team), they won't come back or tell [...]

10 Things Every Dentist Needs to Know and Understand in Dental Practice Advice2019-10-23T17:41:23-04:00
  • Ethical Selling Dentistry

What Dentists (and Patients) Buy…..and Ethical Selling Dentistry

2024-06-21T22:41:35-04:00

What Dentists (and Patients) Buy.....and Ethical Selling Dentistry I developed my ethical selling dentistry system when studying what patients and dentists buy outside of dentistry, based on the rationale (or lack of) based on their wants and needs. If you want something badly you will seek a way to get it ! Last weekend I was in NYC for a wedding of a staff member (Amber, who has worked with us in a number roles for many years). Besides the wedding (fantastic--on the roof of the Gramercy Park Hotel--one of the big investors in Studio [...]

What Dentists (and Patients) Buy…..and Ethical Selling Dentistry2024-06-21T22:41:35-04:00
  • ethical selling dentistry

Ethical Selling Dentistry and Sticker shock when presenting fees

2024-06-21T22:41:01-04:00

Ethical Selling Dentistry and Sticker shock when presenting fees Using my proven ethical selling dentistry system, program members avoid the horror of sticker shock during case presentation. Every month in our member publications we discuss key things that one can do to make practice infinitely easier when it comes to promotion and ethical selling dentistry. Here's two that I recently reviewed on our list of 39 tenets which is now published and for sale on Amazon, that most in the profession have no clue on but that make real differences in whether you do better [...]

Ethical Selling Dentistry and Sticker shock when presenting fees2024-06-21T22:41:01-04:00
  • Independent dentist

The Independent Dentist and Dental practice transitions. Think carefully.

2024-06-21T22:40:40-04:00

The Independent Dentist and Dental practice transitions. Think carefully. For the Independent dentist, the concept of retirement and how to approach it raises big concerns. Summary: A reasonable and attainable alternative to traditional retirement is to move to a model of only promoting and ethically selling the procedures you love the most at appropriate and profitable fees for as long as you want or need income. Recently, we made it easy to obtain proven ready to use advertisements for reconstructive dentistry-cases that many dentists love doing and who's average case sizes start at $10,000--without needing [...]

The Independent Dentist and Dental practice transitions. Think carefully.2024-06-21T22:40:40-04:00
  • Independent dentist

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quits

2024-06-21T22:40:27-04:00

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quits   What to Do Now That ChaseHealthAdvance Is Calling It Quits if you are an independent dentist ? You’ve probably heard by now ChaseHealth will wind down its dental financing product. That means nearly 50% of the private patient financing pool is set to go POOF! Needless to say, it is not a positive dental economic sign when the biggest consumer bank in the country is 86ing a product that ties to our industry.     What gives???? It’s very likely that [...]

What the Independent Dentist Can Do Now That Chase Health Advance Has Called It Quits2024-06-21T22:40:27-04:00
Go to Top