Dental Practice Advice Archives

Should I take dental insurance or not? Part 2

james2024-06-21T22:13:25-04:00

Should I take dental insurance or not? Part 2 Last week we started this topic related to what’s the best avenue for most practice when it comes to fee for service dentistry and a client story was being shared to what it takes related to being 100% fee for service and dental insurance. In a moment, we’ll finish with the rest of his story. FYI - If you want more of a background in the beliefs and action steps that this doctor has been taking during the past five years you’ll find them here. When [...]

Should I take dental insurance or not? Part 2james2024-06-21T22:13:25-04:00

Should I take dental insurance or not? Part 1

james2024-06-21T22:13:47-04:00

Should I take dental insurance or not? Part 1 Have you ever wondered what it takes to be dental “insurance free?” Or why it makes sense to be “blended” with a mix of dental insurance and fee for service revenue? If so, this two part discussion will be of interest to you. Before we get into the subject matter, a few insights today from the New York metro market as I’m wrapping up two weeks of setting up a satellite office in midtown Manhattan roughly a block from the Empire State Building. While getting ready [...]

Should I take dental insurance or not? Part 1james2024-06-21T22:13:47-04:00

Dental Practice Marketing Calendars

james2024-06-21T22:14:07-04:00

Dental Practice Marketing Calendars Do you do an annual marketing plan or calendar? If you do, then consider yourself part of the elite. If you are part of the elite, I have little doubt that you get more out of your practice in less time and with less stress AND help more patients versus those who “go with the flow” when it comes to planning the year ahead for their dental practice’s marketing. Yes, the elite realize that barring catastrophic disaster or global financial meltdowns there is an annual dental business cycle that is fairly [...]

Dental Practice Marketing Calendarsjames2024-06-21T22:14:07-04:00

Even More about Online Dentist Reviews

james2024-06-21T22:14:37-04:00

Even More about Online Dentist Reviews Digital word of mouth advertising comes in two distinct types....... Digital Word of Mouth Advertising Type 1 - Online Dentist Reviews. These are customer/patient reviews about their experience posted on objective, independent, 3rd party platforms that you do not own or control. The key word here is independent. Patients and prospective patients understand there is a difference between what they read at your website and what they read on these platforms. They place more credence on the 3rd party platforms. The platforms include: Google Plus Online Dentist Reviews Yelp [...]

Even More about Online Dentist Reviewsjames2024-06-21T22:14:37-04:00

10 Problem Solving Principles for Dental Practice Success

james2024-06-21T22:14:58-04:00

10 Problem Solving Principles for Dental Practice Success My Top 10 Principles of Problem Solving Problem solving principles are not taught in dental school. Dental school teaches clinical problem solving but FAILS at teaching problem solving for running a professional service business. Today you’ll get the distillation of years of trial and error about how I approach “problems” and how it can impact your business and dental practice success. Most problems are actually hidden opportunities for growth especially as it relates to business. Problems are little more than opportunities to re-evaluate what I’ve been doing, [...]

10 Problem Solving Principles for Dental Practice Successjames2024-06-21T22:14:58-04:00

Is word of mouth advertising dead? Online Dentist Reviews-Part 2

james2024-06-21T22:15:27-04:00

Is word of mouth advertising dead? Online Dentist Reviews-Part 2 How did Reviews “kill” Old Word of Mouth Advertising? In the online dentist reviews series let's continue the discussion about word of mouth advertising. This thing called the internet came along. Yes, the internet buried old word of mouth advertising plus many other things that are simply no longer true about how the world works. Up until the late 1990s, technological advancement was mostly related to physical transportation (ships, trains, planes, and automobiles) and the physical movement of information over wires (telegraph and telephone). In [...]

Is word of mouth advertising dead? Online Dentist Reviews-Part 2james2024-06-21T22:15:27-04:00

Dental Patient Education Truths

james2024-06-21T22:16:02-04:00

Dental Patient Education Truths In dental patient education series lets discuss the area of truths. Ever heard of the show "Shark Tank?" It’s ABC show where entrepreneur's pitch their ideas to a panel of business experts. They grill the entrepreneur with questions about their business idea and occasionally an entrepreneur walks out with business funding (in exchange for giving up part of their business). Mostly though the “contestants” get beaten up and their ideas and hopes are dashed to pieces on national TV. Whenever someone's dream gets kicked to the curb there's plenty of drama [...]

Dental Patient Education Truthsjames2024-06-21T22:16:02-04:00

The One Thing You Can Control as a Dentist – It’s Not What You Think

james2024-06-21T22:56:36-04:00

The One Thing You Can Control as a Dentist - It's Not What You Think Dentistry in many ways is still in the dark ages. Fundamentally we refuse to learn from history especially when it comes to human behavior related to decision making and how it directly impacts dental case acceptance and fees. For more than 100 years, we've continued to try to “educate” our patients especially when it comes to gaining dental case acceptance on treatment plans. How well has that worked? Not very well by most accounts. Unless the procedure is FREE or [...]

The One Thing You Can Control as a Dentist – It’s Not What You Thinkjames2024-06-21T22:56:36-04:00

July 3rd, International Day of the Independent Dentist

james2024-06-21T23:15:09-04:00

July 3rd, International Day of the Independent Dentist For US readers, the 4th of July is nearly upon us. It’s one of MY personal favorite holidays. Each year, I declare July 3rd a day of responsibility for personal dental independence and in that spirit July 3rd is officially hereby known as the International Day of the Independent Dentist. This is hands-down my most lengthy message of each year. Probably the most important of the year as well from a “philosophical” standpoint with how one thinks and operates from a foundational understanding of what we’re born [...]

July 3rd, International Day of the Independent Dentistjames2024-06-21T23:15:09-04:00

The 10 Best Dental Practice Management Monitors

james2024-06-21T23:18:19-04:00

The 10 Best Dental Practice Management Monitors In a moment, we’ll get to an exercise related to what you currently spend on dental marketing and how to improve your direct return (meaning production coming to you) from whatever you spend on external advertising right now. Monthly monitors are a fundamental part of good dental practice management systems. They are basic tools that yield outsized results but are greatly underutilized. Peter Drucker remarked that ‘what gets measured improves.’ Name an industry and a study somewhere has already shown that measurement improves results including the use of [...]

The 10 Best Dental Practice Management Monitorsjames2024-06-21T23:18:19-04:00

Previous 345 Next