Ethical Selling Dentistry Archives

Ethical Selling Dentistry & Decision Fatigue

james2024-06-21T22:33:28-04:00

Ethical Selling Dentistry & Decision Fatigue I have researched behavioral science that helps good decision making when it comes to ethical selling dentistry Heard of decision fatigue? Doubtful as most dentists left off their training in human behavior somewhere around dental school year 1. A bevy of scientists have been investigating this issue from a variety of angles: Jonathan Levav, Standfrod, Shai Danziger, Ben-Gurion University, Israel, Roy Baumeister, Case Western, Florida State, and Kathleen Vohs, University of Minnesota, Wilhelm Hofmann, Unveristy of Wurzburg, Holly Miller and Nathan DeWall, Univerisity of Kentucky, Dean Spears, Christian-Albrechts University [...]

Ethical Selling Dentistry & Decision Fatiguejames2024-06-21T22:33:28-04:00

What is Ethical Selling Dentistry?

james2024-06-21T22:30:33-04:00

What is Ethical Selling Dentistry? Ethical Selling Dentistry is- "Getting patients emotionally engaged with a treatment result that is good for them and emotionally and intellectually committed to treatment." While most dentists search in vain for one “special ad” that solves all problems with finding patients who demand specific services, the wisest in the profession understand that if a solid foundation of ethical selling dentistry is absent, any and all promotion will have diminished results. There is 50 years of evidenced based science on human behavior as it relates to decision making. And this science [...]

What is Ethical Selling Dentistry?james2024-06-21T22:30:33-04:00

Middle Class Dentistry a sinking ship-Ethical Selling Dentistry a must !

james2024-06-21T22:23:27-04:00

Middle Class Dentistry a sinking ship-Ethical Selling Dentistry a must ! Ethical selling dentistry is a must for every dentist who realizes that the middle class ship is sinking. Those inside the McAnally Selling System world, often hear discussions about why it’s more important know than ever to learn to systematically and ethically. This is from today’s WSJ—not “liberal” by any means (well maybe if you are a John Bircher….) has a nice concise summary of the exact thing I’ve been pointing out to our member dentists. http://online.wsj.com/article/SB10001424052748704828104576022002280730440.html?KEYWORDS=dickensian Here’s what Alan Binder, Princeton Economist and [...]

Middle Class Dentistry a sinking ship-Ethical Selling Dentistry a must !james2024-06-21T22:23:27-04:00

Ethical Selling Dentistry-Science of Discounting and Comprehensive Dentistry

james2024-06-21T22:22:51-04:00

Ethical Selling Dentistry-Science of Discounting and Comprehensive Dentistry Using the current behavioral science that big businesses apply to sales and discounting can be applied to ethical selling dentistry but most dentists, 95%, don't get it ! The WSJ cracked the door open today on a bit of the science that drives retailers discounting methods that spur purchases. The funny thing is, this information, is available for minimal cost for any clinician willing to take up the sleuthing hunt, gather it up, and apply it to their sales process. I did it in my own practice, [...]

Ethical Selling Dentistry-Science of Discounting and Comprehensive Dentistryjames2024-06-21T22:22:51-04:00

Independent Dentist-Why you need Ethical Selling Dentistry Systems

james2024-06-21T22:18:07-04:00

Independent Dentist-Why you need Ethical Selling Dentistry Systems For today's independent dentist, having a proven sales and marketing system in place is needed now more than ever before. While the economy is starting to show signs of life, the dental market remains forever changed following the “great recession.” Most aren’t ready for the risk and opportunity. BECAUSE, here’s what you are up against…….. Fundamentally, the middle class that traditionally bought dentistry is gutted. Yes, the upper 20% of the affluent are still on top and gaining ground but the rest of the middle class can [...]

Independent Dentist-Why you need Ethical Selling Dentistry Systemsjames2024-06-21T22:18:07-04:00

Ethical Selling Dentistry is Defined

james2024-06-21T22:16:38-04:00

Ethical Selling Dentistry is Defined Here’s my definition of ethical selling dentistry. You heard it from me first. “Getting Patients emotionally engaged in a treatment result that is GOOD FOR THEM and getting them emotionally and intellectually committed to treatment.” Realize that most things pitched to emotionally engage an individual to purchase the good or service are NOT good for them (fast food, sugar coated everything, cigarettes, gas hogging cars, etc.). Understanding this distinction, how could the professional NOT believe in ethical selling dentistry as something they can deliver that is really very very good [...]

Ethical Selling Dentistry is Definedjames2024-06-21T22:16:38-04:00

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