Independent Dentist-Why you need Ethical Selling Dentistry Systems For today's independent dentist, having a proven sales and marketing system in place is needed now more than ever before. While the economy is starting to show signs of life, the dental market remains forever changed following the “great recession.”  Most aren’t ready for the risk and opportunity. BECAUSE, here’s what you are up against…….. Fundamentally, the middle class that traditionally bought dentistry is gutted.  Yes, the upper 20% of the affluent are still on top and gaining ground but the rest of the middle class can [...]