The Top Markets for Dental Implants Right Now

2024-02-08T10:56:04-05:00

The Top Markets for Dental Implants Right Now Where are the biggest opportunities in implants right now? Firstly, let's look at where the opportunities aren't for full-arch implants right now and that is in the top 40 biggest markets in the U.S. If you don't already know your Nielsen DMA number, it's time to find out WHERE you sit on the DMA list for the country. This is a OBJECTIVE quantifier of local market size from biggest to tiniest. This categorization was developed both to circumscribe and name geographic areas that belong together when targeting advertising and as a ranking system [...]

The Top Markets for Dental Implants Right Now2024-02-08T10:56:04-05:00

Dental Case Acceptance: How To Sell 50 AOX Arches Per Month

2023-11-22T12:05:39-05:00

Dental Case Acceptance: How To Sell 50 AOX Arches Per Month Sound crazy?  Well, it’s possible and it’s happening out there right now in private practice land AND knowing how to do this is possible for you too. We’re pleased to offer a new ON-SITE / IN YOUR OFFICE Sales Training in how to predictably sell 30-50 full-arch cases month after month. We bring the training to you because it's far better to learn and rehearse the 'choreography of sales' in your own office and consult room.  After all, it's where you will be selling, so why not attach the steps and [...]

Dental Case Acceptance: How To Sell 50 AOX Arches Per Month2023-11-22T12:05:39-05:00

How A.I. and Voice Search Are Transforming the Dental Implant Niche

2023-05-21T05:57:51-04:00

Voice Search and Its SEO Impact for Dental Implant Practices "Alexa, find an implant dentist near me." Have you ever wondered how AI and natural language search is transforming the dental implant niche? Today's post is for you. Voice search has revolutionized SEO for dental practices, particularly for patients searching for dental implants and dentists who provide implant services. With the increasing popularity of virtual assistants like Siri, Alexa, and Google Assistant, voice search has become a dominant technology, allowing users to interact with their devices using their voice instead of typing. By 2023, it is estimated that there will be [...]

How A.I. and Voice Search Are Transforming the Dental Implant Niche2023-05-21T05:57:51-04:00

Dental Mastermind: Igniting Practice Growth Through Accountability

2023-05-23T11:58:55-04:00

Masterminds are relevant. Napoleon Hill’s model of Mastermind groups for 10-20 business owners meeting together is a nearly 100-year-old concept that’s still going strong fast forwarding success for business owners in every industry. Why? Because if you take multiple smart individuals and put them together in a group with a highly skilled and knowledgeable coach (or several coaches), the result is not simply addition of these smart individuals’ talents but a factor of the group multiplied by its size.  10 participants is the equivalent of 100 “lone wolves” operating independently without input from other business owners! Masterminds are even more important [...]

Dental Mastermind: Igniting Practice Growth Through Accountability2023-05-23T11:58:55-04:00

Artificial Intelligence (AI) and Local Search (SEO)

2023-05-23T11:59:44-04:00

I would like to expand on the topic of artificial intelligence (AI) and dental implants, which we covered in our last post. While artificial intelligence is not intended to replace dentists, it is already changing the way patients search for implant dentists. I recommend trying the chat feature on Bing by searching for "dental implants near [your zip code]." You will notice that the results differ greatly from the traditional Google search, which is increasingly frustrating for patients these days. It is important to also try the same exercise on Google. If your name does not appear in the top positions [...]

Artificial Intelligence (AI) and Local Search (SEO)2023-05-23T11:59:44-04:00

Artificial Intelligence (AI), Selling Big Cases and Challenging Economies

2023-05-23T12:00:24-04:00

Artificial Intelligence (AI), Selling Big Cases and Challenging Economies What have I learned from 30+ years of running dental businesses and having my hand in hundreds of advanced clinical practices spending tons of money on advertising in great (and not so great) economies? Well, the No. 1 business endeavor that made the most difference economically throughout these varying economies wasn’t the practices’ advertising; it was whether a practice possessed mastership level sales abilities in both sales process and sales leadership. In down economies, it meant more money from the business flow, be it from existing patients or from any and all [...]

Artificial Intelligence (AI), Selling Big Cases and Challenging Economies2023-05-23T12:00:24-04:00

Those National Dental Implant Centers vs. You

2023-05-23T12:02:06-04:00

Have you wondered what the secrets are behind the leading implant center? This is the literal 800-pound gorilla in the full-arch case segment. Undoubtedly, you see their commercials and patients ask about them. So what's their secret? How are they able to serve so many patients while your practice loses out on these cases? Let's discuss. The Real Secret As a specialty ad agency focused just on dental implant cases, we have some direct insights on this very topic that may help you. Popular opinion is that the secret is in advertising, but that's wrong in this case. Yes, Mr. Gorilla [...]

Those National Dental Implant Centers vs. You2023-05-23T12:02:06-04:00

Implant Advertising Lead Optimization: It WILL Break (or Make) Your Advertising

2023-05-23T12:02:52-04:00

A number I derived early on back in 2005 when I started Big Case Marketing was tracking the overall close rate from all leads coming from ads for any sales above the $10,000-level of treatment plan. I looked at this both in the practice and in the sales of our advertising/consulting client base. Pre-great recession, we used to have a lot of live, in-person meetings and it was easier to get numbers out of people as it was their homework to bring this data to their sessions.  Additionally, we tracked and knew the stats on each critical step in the sales process. Closing rates for calls to consults, records appointments, etc.  This was [...]

Implant Advertising Lead Optimization: It WILL Break (or Make) Your Advertising2023-05-23T12:02:52-04:00

Guess Which Implant Ad Agency Is FIRST?

2023-05-23T12:18:19-04:00

Spoiler alert! Among independently owned practices actively advertising full-arch implants (e.g. All-on-4 / All-on-X) we rank first in total locations and have been in that spot since years straight. Yes, ClearChoice, Aspen, Affordable Dentures etc. have far more locations but to us what counts are hard working entrepreneurial individuals and small groups. Why not be a part of something big and help more patients who need implant therapy? At the minimum, why not aim for or simply add 36 arches annually? To partner with the only comprehensive advertising and sales program in dentistry for the All-on-4 / All-on-X case with the [...]

Guess Which Implant Ad Agency Is FIRST?2023-05-23T12:18:19-04:00

ClearChoice Sends Our Doctors Cases Every Week

2023-05-23T12:19:29-04:00

ClearChoice is one of the best things that ever happened to implant dentistry. I explain more about this in our educational presentation on the full arch implant market, but, in a nutshell, they're "bombarding" the U.S. population with their commercials creates a higher level of awareness than any association or specialty organization has. It's not just ClearChoice advertising on the airwaves, but also this entity, and this one, and this one. Pop quiz? Of these 4, how many are running digital or TV ads in 'your' market? It's important to know this, doc. Now back to ClearChoice... It's Not About ClearChoice Imagine if the [...]

ClearChoice Sends Our Doctors Cases Every Week2023-05-23T12:19:29-04:00
CONTACT
James McAnally,
DDS,FAGD,FICOI,FMII
Founder, Big Case Marketing
Info@bigcasemarketing.com
Big Case Marketing
1511 Avenida Ponce de Leon
Tower 1000 STE 1021
San Juan, PR 00909
(800) 724-9420 | (206) 905-1874
Cancellation – Refund Policy
See program authorization for contract details.
Terms and conditions apply.
No refunds.
PRIVACY POLICY
Go to Top